MANILA, Philippines – There’s no doubt that when it comes to property investment, many individuals approach the matter quite hesitantly—after all, investing in something that significant requires full-on knowledge of what one is getting into.
It always helps to know what property investment offers those who are considering this path, and 23-year-old Gab Perez of Green Asia Real Estate and Development, the company behind innovative residential development Privato, couldn’t agree more.
“The process seems intimidating to those who know little about it, so the best way to appreciate this type of investment is to know how it can work for you,” he says. “No one can dispute the fact that real estate is something you can see and control—and if you find the right developer, your property goes up and it gains value. That’s the key to wise property investment, and a great way to reach your financial goals.”
And this is how the idea of selling Privato using a new business model unraveled. “Unlike usual business hotels and residential condominiums, Privato is run as a condotel (condo-hotel),” begins Perez. “When you buy one of Privato’s 200 units, you will not just increase your assets with the Condo Title Certificate but you will also earn like an actual stockholder. The unit you own will be run and operated as a hotel room by the Privato management, so you can rest assured that you’ll have constant tenants and enjoy passive income from their monthly rental fees.”
This way, Perez says, unit owners won’t have to go through the hassle of maintaining their rooms, looking for tenants, and collecting dues. “Privato’s new business model offers minimal risks with maximum returns—and the best part about this setup is that whether the purchased unit is physically occupied or not, investors automatically get 70% of the total monthly hotel revenue of the Privato Tower.”
In addition, the residential tower is located strategically within the busy Ortigas district, which is pegged as the next emerging business and lifestyle destination, following in the footsteps of the Rockwell and Greenbelt areas. Conveniently situated near key malls, hospitals and other city essentials, Privato places everything an urban dweller needs within his easy reach—clearly proving that it possesses all the elements of a worthy investment.
Upon buying a unit, investors become part of a unique leasing agreement that pools all the rooms to accommodate guest bookings. Buyers are also are entitled to personal accommodations, giving them up to 10 free nights to stay in the hotel.
“This is where the pros of investing in property come in,” says Perez. “As opposed to other investment instruments, with real estate, you’re investing in something concrete and it becomes something you can call your own. That’s why we also give Privato investors a Condominium Certificate Title, so they can pass on their investment as inheritance—which is similar to owning and passing on a full asset, such as a business.”
Indeed, with Privato Tower, Perez proves that property investment is an attractive and lucrative venture. “With a guaranteed steady cash flow gained